SITUATION: Honeywell is a global leader in electronic solutions for the defense and aerospace industry. They wanted to hear the voice from their customer on how they can use ebusines to better communicate with their current customers.

SOLUTION: Tecknowledge Management researched and designed survey questions using .collector and delivered the online survey with .communicator . They had an excellent response rate of 91% from their customer base. From the data, our team pulled general themes from the survey results and presented a strategic recommendation plan to the management team.

RESULTS: Critical and valuable feedback from their key customer base. Based on the response, they implemented a company wide initiative with specific actions to improve their eBusiness plan that would allow them to gain a competitive advantage while increasing their customer satisfaction reports.